Reaching holiday time, I am always reminded of some great stories. Some good, and some bad but all memorable. It always seems that things that stick with you revolve around these emotionally charged times, like Christmas dinner. Hopefully my Brother will forgive me for telling this one. The first one that comes to mind is […]
Author: H. Gregory Gershman
5 Alarm Follow Up – Get Them Back!
Fresh off another successful week, putting good people together with great Dealerships. I had a blog post request (felt nice, my first one), how when do we call back Unsold Showroom Traffic? Best answer URGENTLY, but seriously here is my game-plan. Let’ start with what to say, and then when to call. We need to […]
Retain Your Sales Consultants – Create Good Habits
Fresh off a few Dealers I am visiting for the second time. Satisfied with the last recruits, and looking to build. Before I start to find more employees, I always like to ask why some of the previous help didn’t work out. Most recent answer was bad habits. Wasn’t coming to work on time, no […]
Retain Sales Consultants – Help them know the product
Recently had a long conversation with a Dealer, about why he wasn’t retaining new staff. It seemed to him that they weren’t becoming proficient in presenting the product. There were multiple complaints about his Sales Consultants being “wet behind the ears”. So how can we get our new inexperienced staff ready to effectively talk about […]
Retain Your Sales Consultants – The Orientation
In my travels the hottest issue, from Dealers around the country, has been retention of the Sales Consultants I recruit for Dealers. Thousands of dollars spent to attract and retain employees, only to see the cycle begin again and again. The next few weekly blogs will deal with how to keep the valuable assets you […]
Keep Your Sales Consultants – Give Them Clients!
As I am traveling the country, the same question keeps coming up at every Dealer I visit, “How do I retain Sales Consultants?”. There is one overwhelming answer, GIVE THEM CLIENTS! The best example came during my past week on a recruiting and training gig, down in Philly. I have started to spend much of […]
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